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How to Become an ‘Expert’ Real Estate Agent: Part I

People value and pay more attention to experts in their respective fields. That’s true of most professions, including doctors, lawyers and, of course, Realtors. Experts usually earn more money, too!...

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How to become an ‘expert’ in picking your clients: Part III

Over the past couple of days we have created our niche to differentiate ourselves, and we have researched that market and know the inventory. It’s time to create a detailed persona of your ideal...

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How do you become the expert in your niche? Part II

Do your homework and research your market! Knowing your real estate niche like the back of your hand is one of the most important concepts of being a successful real estate agent. You need to know more...

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How to create your written marketing plan: Part IV

Over the past couple of days we have created a niche to differentiate ourselves and we have researched that market and learned the inventory. We also identified our ideal client and learned how to...

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Hang out with great agents and pick their brains like crazy. Part V

Over the past several days we have created a niche to differentiate ourselves and we have researched that market and learned the inventory. We also identified our ideal client and, in addition, learned...

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How to NOT be at the Bottom of the Food Chain

“There are three kinds of lies: lies, damned lies, and statistics” –attributed to the 19th-century British Prime Minister Benjamin Disraeli. From the results of a NAR members survey: “For all Realtors...

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